Solutions for : international companies that want to further expand abroad 

 

If you are already internationalized and want to play it global, we can help you achieve this goal. The objective of this service is to further grow your sales and International market portfolio by evaluating which current and new markets are a fit for additional expansion and then grow your revenues abroad by building a sales structure or restructuring the existing one.

 

Phase 1 : Current markets performance check

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we first get to know your company's performance in the international markets it is currently managing, to see whether we can help you  gain additional market share or increase profitability in those markets. We do this by analyzing

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• The market dynamics 

• Macroeconomic trends for each area and market in which you are already operating

• Governmental policies, regulations and political factors that may have or can affect your business in those markets

• Distributors/ agents performance & the factors influencing it

• Your sales team performance & the factors influencing it

• the expectations and objectives you have for further international growth

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At the end of this phase we produce a report with our suggestions for performance improvement in the markets you currently serve. 

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Phase 2: 

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we then proceed to analyse which new international markets could well-receive your products and to study the feasible market entry options by conducting a Market Research (service also offered on a standalone basis):

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• Context analysis

• Direct & Indirect competitor analysis, for each market

• Product-related cultural/local preferences study for each market or area considered (when applicable)

• Direct in person visits to prospects, potential distributors, agents etc. 

• Technical requirements & compliance analysis

• Distribution channels evauation

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After phase 2 is competed you will receive a detailed report on how we advise you to proceed in order to enter each target markets successfully. We can then proceed to the action fase: the implementation.

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Phase 3: Implementation

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Now you will be able to touch first-hand further growth with GA, proceeding with the implementation, in every new market, of an intense and aggressive sales developement project, through :

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• Additional meetings with prospects, potential agents/distributors

• Shipment of product samples to be tested for market feedback

• Adaptations of product and/or strategy based on real market feedback

• Selection of agents/distributors

• Formulation and closing of Agreements and negotiations with agents/distributors

• Management of agents/distributors

• Creation of a customer portfolio

• Creation and set-up of a controlled foreign company (when necessary or advisable to proceed with a direct foreign investment)

• Training of an internal resource for management of purchase orders 

• Periodic meetings with the management team of your company

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Besides sales, all this will allow you to grow your international reputation, your know-how and to better leverage economies of scale for a profit margin increase.

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